Is Your Website a Crappy White Van?

How do you know when its time to build a new website?

Lets start by reviewing a few details to determine if you are in Crappy White Van Land.

  • Does your website represent your business as a reputable enterprise and showcase your products or services professionally or does it more or less function as a piece of paper with your name on it and some outdated content?
  • When a customer, with no knowledge of your company, sees your website for the first time is the impression likely positive?
  • Did a friend or family member with an “eye for design” build your site years ago and almost finish the project?
  • If you were looking for your services and came across your site, would you call you?  Be honest.

time for a new website“But I love my crappy white van – it works just fine.”  No…no it doesn’t

Lots of business owners think their crappy white van website is fine…its all they need and they don’t want to rebuild.  Plus, a new van costs money and money doesn’t grow on trees.  Well, lets talk about money:

When you drive a crappy van around town, you are advertising to everyone you see with a message that screams “sketchy and unknown”, and the same is true for an outdated website.  The big difference being: with a website, your potential audience is everyone.  The crappy white van website fails to convey a positive first impression… and you know what they say about first impressions.

So, what’s the value of a customer?  If your white van website is preventing prospects from contacting you it is costing you very real dollars in the form of missed opportunities.  If your outdated site doesn’t brand you as on par with or ahead of your immediate competitors, you are losing business.  How many potential sales or clients are you going to let slip before you commit to trading in the van for a website that reflects your best qualities?

How do I get started with a new website (and say goodbye to my van)?

When you are ready to upgrade you need to work with a skilled web design company that will take the time to understand your unique business objectives. Then work as a team to develop a design that speaks to your business philosophy, promotes your products and services professionally, and is structured with SEO baked into the design to ensure that your new site is visible to your target audience.  So get started today, ditch your crappy van and upgrade to a web site that works for you 24/7 and helps bring in new clients!

 

Google is Using Social Networks to Change Internet Search Marketing

Today Google is using social networks to change  internet search marketing.  Currently this leader in Internet searches is teaming up with many social networking outlets to make search engine results more comprehensive and individualized. The only site that’s not joined the team is Facebook who refuses to grant Google permission to access its members’ search data.  Yet, this hasn’t stopped Google from including practically every other social networking outlet to make Google’s function far more “social”. Google is Changing the Face of Internet Marketing.

Now, when an individual logs into their Google account to run a search on any given topic, this internet juggernaut now includes results that closely fit a member’s social networking interests. Instead of a standard, blind set of results, the ranking is influenced by ones’ interactions with:

1)      Twitter

2)      Blogger

3)      Flickr

4)      LinkedIn

5)      And more as Google expands their reach.

By doing this, Google has effectively caused internet marketing based in using keywords alone obsolete. It is no longer important to dwell on keywords because Google is cross-referencing everything with an individual’s or company’s social networking connections. What this translates into is that web results will be different from person to the next.

What will be important in any web search from here on are factors like:

1)      Place of residents

2)      Searches run previously

3)      Social networks of which they are already a member

4)      Businesses, products or services one has used before

To make the most of this new development, the best internet marketing companies are working to improve their client’s web presence by including them in such social networking groups as Twitter, Flickr and Facebook. This is not simply to put a client at the top of a search results page, but to increase their web presence as a whole.  Whether or not Google finally incorporates all social networking outlets into their sphere of influence, in today’s world adding a more comprehensive social networking presence is just good business.  Today there are few, no matter their age, that don’t actively use one or more of these sites to stay in touch with family, friends and business.  To succeed in this growing .com business trend, being increasingly visible in the social networking world is a major priority.

In the past it has been the central focus of internet marketing companies to cram as many keywords as possible into content in order to rank higher.  Now it is far more important to write interesting, relevant, and sometimes humorous blog articles or videos to get the desired results.  This includes creating quality work (not redundant quantity) and spread it out over several social networking sites.  What this means is that it’s crucial that a business, whether large or small, to hire only the best internet search marketing company who doesn’t only keep up with the curve, but stays ahead of it.

Finding the Best SEO Provider

Finding the best SEO provider is easier than ever.  With so many providers out there, it can be hard to find one that best suits a company’s needs.  To make that choice easier, here are a few tips on how to make the best choice:

1.   How much have they done for other clients?  Call several providers and ask for a list of those they work with currently.  A good way to do this is to look for testimonials online that current, or previous, clients have posted about their SEO provider.  When speaking with each SEO company, ask for a list of previous clients to contact them directly.  An honest SEO provider will quickly provide a list, and those who do not give a good indication of how the future working relationship will go.

Finding the Best SEO Provider is Easier than You Might Think.

2.   The best SEO providers may also build websites or Facebook pages.  Search those on the internet and see for yourself what they can produce

3.   Ask the company what they use to get the most out of this kind of SEO.  This will show how much a company knows about the business and how fast they are able to explain their practice.  This also shows how much they know about the business.

4.   Ask about how much time is put into every project.  Professionals are able to produce reports during the working process that itemize how much time is spent on each project.  There are social media outlets that some don’t focus on like Twitter and Facebook that have taken the nation by storm.  To see where a business’ money is going, and how much time is spent on each outlet, give a business owner an excellent idea of where their money is best spent.

In this world, where computers are the media-of-choice among brick and mortar companies, as well as those strictly online, making the best of these practices is more important than ever.  Before calling a few providers for pricing and services, it’s a great idea to find out exactly what your business needs.  Yet, get a detailed list of what each provider can offer for advertising features one not acquainted with this kind of ad campaign may provide new ideas on how to get ahead of others.  Getting on top and staying on top is the highest priority in business.  Finding the best SEO provier will improve chances by leaps and bounds.

SEO Writing Basics to Live By

SEO writing basics are important when trying to increase web presence.  With computers becoming the benchmark of not only sales, but advertising, the need for SEO services, including blogging and links to other social media outlets, is the backbone of online success.  Search engine optimization, one of the most vital parts of internet marketing, uses key terms, the latest technology in advertising, and the best ways in which to use this new sales platform.  Those who do not know the in’s-and-out’s of this new technology can actually cause more harm than good.  If used incorrectly, SEO writing can prevent consumers from seeing the intended site instead of drawing them in.

Great SEO Writing can Improve Business.

Some Basics to Remember are:

1)   There are many terms (keywords) that can be used in blogging to bring traffic to a website, but be careful not  to flood each article with keywords just to include them.  Good SEO is a fine balance between staying on top of current internet trends, as well as being informational to user.  After all, what would the internet be if it weren’t for the users?

2)   Using these terms and techniques without a professional can hurt business traffic more than help.

3)   Business practices change with the speed of technology.  What worked best three years ago, or six months ago, can change overnight.

4)   If a business owner tries to go it alone in SEO services, accidentally using the tools wrong can actually lead to being banned from such search engines as Google.  This is usually because of over flooding a blog or website with too many keywords.  This can hurt a web presence a whole lot.

The basics of great SEO writing is knowing how to stay ahead of the curve.  SEO services are an ever-growing part of internet sales and presence.  The right SEO team won’t  be a business expense, instead they will be a real friend for your business and an investment in your success. SEO business basics are the bread and butter of great internet presence that can either make or break an internet‘s web presence.  Be sure to do your homework to find out more about the benefits of this new brand of marketing.

Making the Most of SEO Service

Making the most of SEO service means calling in professionals in their field to make every minute count.  There is a great deal of money to be made in SEO marketing, but without the right know-how, those extra dollars can be missed altogether.  It takes knowledge and skills to get the most out of SEO service, and can seem too big to handle for those who don’t know how the process works.  Take the guesswork out and hire a great SEO service to help you along.  There’s no time to try and navigate through the countless “hints” and “easy-to-follow directions” that don’t always pan out.  Make a wises choice on who introduces a company’s goods and services to the Internet.

Don't Accept Second Best Service.

Reasons to hire a SEO company:

–     There are many “keywords” search engines accumulate to help business, but how those are used take special know-how.

–     Using the keywords wrong can do more harm to web presence than help.

–     The trial and error of using these terms can take away from the other responsibilities of the office.

–     There are lesser known facts on how best to use SEO that a business owner might not be aware of.

–     Search engines like Google change their SEO parameters as this style of advertising evolves, and a professional will know these as they are announced.

Don’t try to navigate the tricky seas of SEO writing along.  There are many tricks of the trade that professionals know that can rank companies higher on search engines that are not widely known.  Not only is it important to find an SEO professional, affordability is also a big deal in an economy where every penny counts.  Contact a professional in matters of SEO today and see just how much help they can offer in making any business more visible on the Internet.

Improve Web Presence with SEO Services

Improve web presence with SEO services today by choosing a great name in the business.  The World Wide Web has not only made communication easier, it’s also opened a whole new platform for business to get their goods and services out to the public.  Yet, with many companies taking advantage of this new medium, sometimes operating solely off the internet, there’s a need for SEO service to optimize a seller’s website for higher visibility.  Internet marketing is the wave of the future, so be sure to ride it first to financial success.

Increase Consumer Exposure with the Best SEO Writing.

Search engine optimization (SEO) service is able to improve Internet presence for mom-and-pop’s businesses as well as large corporations.  In the competitive world of today, any leg up a business can get above the competition is invaluable.  This is why homework should be done before picking a company that offers SEO services to make sure the money spent in advertising is well spent.  The point is not to only let the public know a business exists, but target the audience that is looking for the services and products available.

A leader in SEO services keeps up with the latest information including what keywords customers are running through search engines to find goods and services.  There are SEO providers also ready to design websites that not only look professional, but also help sell a company’s products.  A full service SEO company is able to cover all bases, and is better from a pricing standpoint, because all services are covered under one roof.  For the busy business owner, this is great because all questions answered on the spot, and updates can be made with one phone call to the same customer service representative.

Improve web presence with SEO service fast by choosing a leader in the business.  Blogs are important and also a part of an exceptional SEO provider.  From general informational articles, to those advertising the business directly, information generally in the form of articles play a very important part in the process.  Not only is the website set up, a blog (or blogs)  and articles written, but the website is monitored on a daily basis to keep the company’s name at the top of search engine results.  Everyone knows that e-commerce is here to stay and will only become a bigger part of commerce.  Don’t waste a minute where the competition surely isn’t. Contact a leader in SEO and web design services today and get ahead of the pack.

How SEO Blogging can Help Business

SEO blogging can help businesses in a number of important ways.  Proper composition revolves around using the right keywords throughout an article to meet the requirements of Google and other search engines. Do not flood an article with keywords as that can hurt the article and make it rank lower than others. Make sure that the key terms are also in the beginning of the articles title to enhance its chances of ranking higher. Make the titles relevant to the article and written in an way that potential customers might read them, or at least make sense to the article in “sells”.  There is no doubt that SEO blogging is extremely important in overall web presence.

See the Best in the Business about SEO Blogging.

SEO blogging brings more business to your site by making it more visible. The higher a website ranks on Google, Bing, Yahoo, and other search engines, the more likely someone looking for that particular business is to “click” it to see what’s available. A great SEO Company will strive to get the business higher to rank improve the chances of sales. That’s the whole point of this business. If there are more than one product or service sold at a particular store, the SEO writers will create articles that relate directly to each item so that the search engine doesn’t confuse many items as the “topic” of the article. For each product or service, a great SEO company will create blog for each to get all of them ranked as high as possible.

An SEO company does a great deal of research for every client to find out what customers are running through search engines to find those products and services. Those in charge of your web presence then take those keywords and use them to put a client’s business far above the others. Not only should the first consultation with an SEO specialist be easy with the first call, but they should also be readily available for future questions as well as making calls to make sure the client is kept up-to-date every step of the way. Interactive Search Marketing is a leader SEO services that also improves a business’ presences on such social media outlets as Facebook.  SEO blogging can help business get seen by more people on the internet with the right help.